This is probably the earliest piece of Rambler advertising in my collection.  G & J started business in 1881, prior to that, since 1879,  the business was a sole proprietorship run by Thomas B. Jeffery alone, as American Bicycles Company.

This is not the prettiest reproduction, but it was very small, in a very dirty newspaper from 1881.

8-Page pamplet introducing the Big Bad Options.

In January of 1969, American Motors introduced the Big Bad Option list,
which included simulated exhaust rocker moldings, an “air spoiler” roof
wing, “C-Stripe” decals, and performance offerings. These cars have
become some of the most sought-after AMC’s of the present time.

Wild Colors were watchwords in the muscle car market at the end,
and the Big 3 were cranking out the freaky colors themselves, like I Am
Curious Yellow, The Grabber colors, the Hugger colors, and the other
bizarre trim schemes of the late ’60s and early ’70s.

AMC didn’t exactly stop there. Later came the Maxi colors, and they also added a “Big Bad Yellow”, called Baja Yellow.

Matador Red stepped into this elite group in 1972, when AMC’s Jeep
Corporation was offering a limited-edition trio of CJ5 Renegades in
1500-unit runs, available in special colors, Matador Red, Baja Yellow,
and Mint Green. There was some sort of problem at the paint station
with the Matador Red, so the last 1000 or so of the Matador Red Jeeps
rolled out the door wearing Big Bad Orange instead. Most of that run
was done in the wrong color. Only about 500 CJ5s out of the Matador Red
run were actually Matador Red.

This is an advertisement from January of 1969, flaunting the Big Bad Orange Javelin SST tricked to the max.

This is a Paint Chip Sheet bearing the paint codes and small
samples of their corresponding finishes. My first AMC, at age 18, was a
1969 Javelin SST with a 390 and 4-speed, Twin-Grip rear, and Big Bad
Orange paint, no stripe, no roof spoiler, but it had the exhaust-styled
rocker moldings. Just an unbeatable car, show AND go. The girls loved
it!

My current Javelin SST is also a ‘69, with the hood scoops from
the Go Package, a 343/auto car, in Alamosa Aqua, which seems to be even
a more rare color than these Big Bad Colors. The color is usually seen
on Ambassadors, if at all. A number of AMX’s have been seen that were
repainted Alamosa Aqua, changing from the original color of the car.

This is a unique choice of finish, because the V8 engines from AMC
were also painted Alamosa Aqua in 1969, creating a bizarre anodized or
chrome-type effect under the hood, because everything under the hood is
shiny and same-colored.  At first it dazzles your eyes, a slight
disorientation, before you realize what you’re looking at.  There
were three variants offered in some of these special colors, including
the Alamosa Aqua and the Bittersweet Orange.

There is a normal metallic version, and a second variation called
Polychrome or Polychromatic, similar to metallic except the metallic
particles within the paint are multi-colored instead of just gold or
silver.  The version on my car was known as an Irridescent,
similar to a Pearl, with a limited amount of color change.  The
metallic particles are also multicolored, but only in metallic colors
like copper, gold and silver.  The Big Bad colors and some others
do not offer these features.

Also, see the post on the Rebel Raider,
available in these colors, renamed Electric Green, Tangerine, and Blue
You’ve Never Seen.

1969 AMC Rebel Raider Poster

AMC Heritage Forum Member Danimal was in his basement, when he noticed an old crumpled newspaper page.  When he unfolded it, it was a page from The Arizona Republic Newspaper from sometime in 1959, with an ad for Phoenix-area Kaiser-Jeep dealers.  The ad features the very rare Forward Control series of advanced-design Jeep trucks.
-mike

This is part of the text of Modern Cycles- A Practical Handbook on Their Construction and Repair, published in London, 1897, written by A. J. Wallis-Tayler, Publisher D. Van Nostrand.

This portion describes the build up and mounting of a G & J tire for those considering their use. And the last picture begs the question,

Is it REALLY a “Schraeder” valve?

Single-page article from the January 1969 Car Life Magazine, detailing some recent(ca. 1968) styling exercises involving the AMX.

Mentioned are George Barris’ El Toro AMX, and somewhat in passing, Jim Jeffords’ AMX-R and his involvement with the Trans AM Javelins, There is also a brief look at the 1968 AMX/GT, which foreshadowed the Gremlin.

This article is discussed on The AMC Heritage Forum in this topic:

The AMC Heritage Forum > The American Motors Heritage > American Motors Corporation 1954-1969 > AMX styling exercises >

-mike